‘Success seems to be connected with action. Successful people keep moving. They make mistakes, but they don’t quit.’ Conrad Hilton
In yesterday’s blog post, we talked about some of the benefits of not quitting in the Dip. Today I’d like to give you two more reasons why you should keep going while in a Dip:
1. To protect your investment. If the journey you started was worth doing, then quitting when you hit the Dip just wastes the time you’ve already invested.
2. To demonstrate you are safe. The reasons why there is a Dip is because people generally want to go with the committed, powerful, accepted, and safe option. This means – people are difficult to persuade of the value of your project right now (while you are in the Dip) because they want to see you persist through the Dip. It is only when you get through it that they start taking notice, and you can see the benefits of having started your project in the first place. So give people a reason to put their trust in you. Get through that Dip.
The time is now.
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